In my last post I shared more success tips for product launches. If you haven't seen them yet, you can view them here: Product Launch Success Tips Part 2
The first set of tips are here: Product Launch Success Tips Part 1
I gained several insights before, during and after my product launch, and as promised I'm going to share more with you today.
Be sure to take notes.
Here are the next few tips to have a successful product launch:
Send Teaser Emails To Your Early Bird List To Get Them Excited
The people on your early bird list have shown interest in your offer, now you prime them for the launch date. As the days get closer to your launch you can send out emails to reveal a sneak peek into your product.
Think about how the movie industry puts out trailers for new movies. The trailers get you curious and excited to see the movie. It keeps you in state of mind of wanting to see until it finally releases.
You can do the same thing with your product launch by sending out teaser emails.
Make Sure You Have a Tech Support/Web Developer Handy
You never know what technical issues may crop up during the launch. If you have big-time JVs promoting your launch and sending a tidal wave of traffic, you'll want to have a tech person on call just in case any issues occur.
It's always better to be on the safe side because you don't want technical issues screwing up your ability to make sales. The previous launch I did was smooth sailing but I still had a tech guy handy.
Keep Mailing Your Early Bird List and Other Email Lists You're Promoting Your Offer To
I noticed as I kept mailing my early bird list I would get more sales. It was very simple and rewarding. When you do the groundwork ahead of time with teaser emails people are more open to checking out your product.
If your product is suited for your other email lists then have email promotions lined up for them too. When you can drive early sales with your own lists it can alert big affiliates that you have an offer worth promoting.
That's the nitty gritty of what I learned from this previous launch. I hope the tips I revealed over the last 3 posts help you get closer to your online business goals. As you keep doing more product launches you will learn and earn more money along the way.
What are some of the lessons you've learned from doing product launches?